ย Phase Iย launched in October 2014 with two weeks of TV ads, a nationwide drop of ‘The Invitation’ booklet, and the launch of the Hope Projectย and 10 Day Challengeย website – all supported by over 300 partnering churches.
Phase IIย launched in Mayย 2015 with 400+ NZ churches in partnership. It included a nationwide dropย ofย ‘The Hidden Power’ย booklet, TV ads, and the launch ofย Hope Project FBย and the Cornerstone discipleship series.
2014 marked th
e bicentenary of the arrival of Christianity in New Zealand, at the invitation of Ngapuhi Rangatira, Ruatara. He invited his friend, the Rev Samuel Marsden, to start a settlement in New Zealand next to his Pa (named Rangihoua) in what is known of today as Oihi Bay near Kerikeri. The first Christian message was preached on Christmas day 1814 to a crowd of 300 or more Maori, with three families (the Kings, Kendalls and Halls) then staying on to begin the work with Maori, supported by Ruataraโs people. The NZ Missionary story is largely unknown, and is far more positive than most could imagine. 2014 was viewed as a fitting time to begin this project for this reason.
Eight questions in eight minutes about the Hope Project with Dave Mann – project coordinator.
The goal was much bigger than having more people in our churches.
Initial media impact: While some wereย impacted by the booklets,ย others wereย impacted by the tvย ads,ย others by web media,ย and others by their conversation with Christians.
Wider impact: Ideasย remain in conversation for months.ย Booklets remain in many houses for years. Andย impressionsย remain in thoughts decades!
The first two phases of the Hope Project were very well received. More thanย 2ย million NZers connected with the TV ads in each phase. More than 1.4 million homes connected with each of the threeย booklet. Well more than 50,000 โno circularsโ homes had booklets personally delivered to someone at the door with each media effort. More than 130,000 people engaged with web media,ย with social media in addition, which was amped up in the second phase. More than 160,000 spare booklets were sent outย upon request in each phase of the project, and well moreย than 50,000 church people were prepared by their pastors to engage the conversations – including more than 650 churches who formally partnered, comingย from all Christian denominations.ย To the rightย are snippets of amazing feedback we received.
Quick read:ย 10 top-line achievements of the Hope Project
ย The five year, three phaseย Hope Projectย has now concluded โ and we celebrate over all that God has done in Aotearoa through this united effort.
Open theย End of Project Report, or readย 10 top-line achievements of the Hope Project.ย We are now looking forward with aย new vision โ see the vision video here.
